Developing an Entrepreneurship Major and Minor: One University’s Story
JAMES ANTHONY SWAIM, MARK S. HIATT, ROBIN CHERAMIEABSTRACT. Entrepreneurship education programs are increasing at a brisk pace at institutions of higher learning. In light of this popularity, academics must carefully consider pedagogical approaches to differentiate course offerings relative to traditional business school curricula. In this paper, we present a brief literature review highlighting the development of entrepreneurship education, the need for and definition of entrepreneurship education programs, recognition of their value and discussion of their benefits, and course development and implementation considerations. We also present one university’s experience in developing an entrepreneurship major and minor with the aspiration that readers might benefit from the process used at this particular university. pp. 23–39
Keywords: entrepreneurship education programs (EEP); entrepreneurship; higher education
JEL codes: L26; I23