ABSTRACT. Strzêbicka analyse changes on the EU fruit and vegetables market in terms of the enlargement. Thode Jacobsen maintains that the EU market for organic products is growing. The growth is primarily driven by increasing availability and assortment of organic products through the broadening of sales channels. García-Alvarez-Coque et al. assert that in spite of the protection policies and the support to the local production, the EU still is one of the main commercial targets for the countries with exporting capacity.


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